@Ulta + NYX July Birthday Gift & Why We Should All Be Pissed

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I’ve stated repeatedly that if not for being able to find more of the high end brands that I prefer at Sephora and Sephora’s own collection, I’d probably shop at Ulta exclusively. They have a much better rewards programs, it’s light years ahead of Sephora’s. But I also like their high-end, low-end model because it’s a one stop shop. One of the programs that both retailers have and suck at is the birthday rewards program. Sephora has recently gotten marginally by better offering multiple choices, but it’s still geared towards pale people. Ulta? Well…

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